I Want Sarah to Visit:

The captivating story of the mavericks who emerged from the dotcom rubble to found the multi-billion-dollar companies taking the Web into the 21st century.


Everyone has heard the story of the Internet Bubble. Beginning with Netscape's blockbuster IPO in 1996, billions of dollars flowed into Internet startups, and companies with no revenues and shaky business plans earned sky-high valuations on Wall Street. It was the era of paper millionaires, $800 office chairs, and Super Bowl ads for dotcoms that no one had ever heard of. Then in 2000 the Bubble burst, with the Nasdaq losing 75% of its value and hundreds of companies closing up shop. It was all written off to "irrational exuberance," and everyone moved on. Once You're Lucky, Twice You're Good is the story of the entrepreneurs who never gave up on the Internet dream.


"Sarah Lacy's very readable book pulls back the veil from the new princes of Web 2.0, and that it is as much about attitude as it is about business."

ANDY KESSLER AUTHOR OF RUNNING MONEY, WALL STREET MEAT, THE END OF MEDICINE

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SARAH'S MOST RECENT BLOG POST

July 2nd, 2009

International Travel Tip #4: FLATS, LADIES!

DSC02811  When I was coming home from Rwanda, a security woman in the Belgian airport almost called the security dogs on me, because she couldn't possibly believe that I had two weeks of clothes, shoes, and unmentionables in a tiny rolley bag and backpack. If she'd realized half the backpack is a camera and lenses, she would have been all the more shocked, no doubt. I got a more favorable review of my light packing genius from a male friend who said I should teach classes....specifically to his wife.

So here's a tip for the ladies on packing light: Flats. This may sound dumb or obvious, but heels just do not pack well. There is no way to squeeze anything around them efficiently enough to make them worth bringing. The shape is as impractical for packing as it is for, well, walking.

Now, I am a massive fan of heels, and when flats started becoming popular again I swore I wouldn't wear them. I even wore heels the year I was writing my last book-- a time I didn't get haircuts, wear much makeup or wear a single dress if memory serves. Once I was clomping into brunch with Jay Adelson wearing my favorite black heels and a homeless woman stopped me and said "Are those actually comfortable?" "What do you think?" I answered. They weren't comfortable. But sleek black heels have always made me feel like I could take on the world.

Oh well. At least there are a bevvy of cute flats on the market. I only take one pair per trip and swap them out each time so I don't feel dowdy.

That's right, I have become a full-on flats convert with this book. Well, almost. I keep packing one pair of Tory Burch shoes just for when I want that heels boost. But it's a sacrifice. Look how much more room they take up!

Shoes

I told them they could come on one last trip to London, but it's all flats to Brazil!


SARAH LACY has reported on startups and venture capital in Silicon Valley for nearly a decade. She writes Valley Girl, a biweekly column for BusinessWeek and co-hosts Tech Ticker on Yahoo! Finance. She lives in San Francisco.
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